The NSU Department of Athletics has recently released a new application named Razor’s Rewards. The app will allow students to earn points for attending NSU sports events and get rewards for hitting milestones.
The department hopes it will incentivize students to come out and support NSU’s sports teams.
“We just really wanted to develop a student loyalty program that would reward fans for going and encourage them to come,” said Kacie John, director of Revenue and Business Development.
The app is available for download on the App Store and the Google Play Store.
The app began development in June of this year and was worked on during summer in conjunction with FanMaker, a company dedicated to the production of sports- related loyalty programs, fan engagement tools, and apps for sports teams. Apart from minor issues with graphics, the app’s development has been smooth.
The app utilizes a tier system, spelling out “RAZOR.” Each tier has a set number of points. Reaching a tier means getting a reward. Each kind of game corresponds to a certain number of points, with postseason games awarding the max number of points— 250.
Prizes can range from NSU keychains to other merchandise, such as hats and sweatshirts, with a grand prize at the end of the year. The prize list is projected to be expanded soon.
The app also includes a story feature. Students can submit photos and videos taken at games to NSU Athletics through the app, and NSU Athletics can feature those photos and videos on the app’s story and on the NSU Athletics’ social media pages. Interested users can sign up to be featured in the app with their name, NSU email, and affiliation with the school.
The Department of Athletics hopes the app will also create a larger sense of community among students and student athletes. NSU athletes are also encouraged to download the app and attend events for other sports teams on campus.
“We also want to make the games more of an experience rather than just games, so having this, pushing them to go to games, we’re hoping for more of a camaraderie around the games,” John said.
Razor’s Rewards gained 500 pre-release users, with these users set to receive a special prize upon the app’s release. Any new users will automatically receive 200 points when they sign up within the app.
“I think [the app] is a good addition. Any encouragement to go and support sports and the fine arts and have a community come together is a good thing,” Spencer Carlisle, senior theatre major, said.
Some students are not convinced on how much benefit the app will bring.
“I don’t think it’s going to make a difference if the prize isn’t anything crazy,” said Derian Chavarria, junior mechanical engineering major. “I think it’s a plus, but it won’t motivate so much to go just for a sweatshirt.”
The app is available for download on the App Store and the Google Play Store.
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